Introduction：
iStudio interactive management platform is a set of integrated solutions developed by SMT to open the interaction between studio and Internet data. The system can provide valuable, rich, real-time and safe for program producers, presenters and graphic packaging systems. Internet data. The Internet content aggregation capability brought by iStudio brings broad, rich and fast Internet content to the main creatives of the program, and provides Internet extension for the content elements of the program mode. With iStudio, viewers can deliver a steady stream of content and ideas for the show.
Application scenario：
● New media content and studio real-time interconnection:
Ø Graphic, audio and video materials are efficiently imported into the studio
Ø The host is holding a mobile terminal such as IPAD or a touch screen to interact with the audience outside the venue.
Ø Efficient synchronization to the Internet after editing the material, such as Weibo, WeChat, APP, etc.
● New media content editing and publishing platform for graphic, video, audio and other materials:
Ø Integration of massive information on Weibo, WeChat, RSS, video, newspapers and websites
Ø Screening, sorting, labeling, searching for material content
Ø Material content processing (video, audio, graphic)
Ø New media multi-terminal output (iStudio big screen, SDI, mobile terminal, etc.)
● All-media interactive platform for audiences, netizens and moderators on and off the venue:
Ø Hosts fully interact through IPAD, touch screen and off-site audience
Ø Microblogging, WeChat, voting, sign-in, lottery and other interactive methods;
Ø Real-time access to interactive feedback from users to enhance the viewer's viscosity;
● Interactive management + APP mobile interactive platform:
Ø Live/on-demand viewing, program reminder
Ø Real-time broadcast of content screenshots, sharing microblogging
Ø User voting, comments, check-in real-time synchronization
Ø Uploading a feature-rich content source, LBS brings more personality
Features ：
●iStudio acquisition management platform (acquisition)
Ø Microblogging collection: Sina Weibo (Follow, @, Comments), Tencent Weibo (Follow)
ØWeChat collection: WeChat text, WeChat voice, WeChat video;
Ø Video capture: Youku video, potato video;
Ø SMS collection: mobile phone number, SMS text;
ØMobile APP collection: check-in, comment, vote, breaking video, praise;
Ø General web page collection: RSS data;
ØIntra-media media: Media data in line with the data interface;
Ø Video and audio editing: video editing operations such as cutting, merging, and screen flipping;
Ø Material distribution: materials are distributed to various terminals such as graphic packaging, manuscripts, interactive large screens, etc.
Ø Material SDI output: video, audio SDI output;
Ø Material review: material content review, level 1 to 3 review mechanism;
● Interactive large screen
Ø Interactive content display: interactive content display such as Weibo, WeChat, video, photo, SMS;
Ø Display the check-in result: the check-in content display after the audit;
Ø Display voting results: dynamic display of WeChat voting, SMS voting, Weibo voting, etc.;
Ø Display live lottery: user draws and feedback the results of the draw;
Ø Diversified configuration: flexible configuration of background templates, animation effects, flexible display modes;
ØMultiple interaction modes: host (or pilot) IPAD controls large screen, direct touch large screen;
● Secure transmission
Ø Network isolation: Internet collection and content management and large screens are separated by different networks and networks;
Ø Documentized transmission: The content after the collection and verification is transmitted to the big screen securely through filed mode;
Ø Format filtering: limit illegal file transfer according to system requirements;
● Mobile terminal
Ø Program viewing: provide multi-angle live broadcast and previous program viewing;
ØProgram comment: The audience's irresponsible remarks about the content of the program may be adopted by the program group as a new topic;
Ø Program sign-in: The audience sign-in will be reflected in the program;
ØThe program broke the news: the video of the breaking news can make the ordinary people become reporters;
Ø Screenshot of the program: The screenshot of the program can be shared with friends;
ØProgram voting: real-time voting can feedback your voice;
Cases:
●Five-Star Sports “Night to the World Cup” “Decisive World Cup” “Ball Through the World Cup”
The "Night to the World Cup" program is a program that interacts strongly with netizens. It must rely on iStudio products for WeChat voting and lottery. The real-time and concurrency requirements are very high. After 12 days of live broadcast, iStudio helped the program accumulate a lot of new media popularity. At present, the number of WeChat users has been close to 40,000, and the number of people per day has increased by 2,000. With the increasing number of interactive new media users every day, the ratings of the show are also growing. The ratings of the Shanghai segment are the top three at the same time, with 4 ratings, and ratings before June 23. The rate analysis is shown below. As a platform-based product, iStudio products serve as a bridge between new media and traditional media to help traditional programs acquire new media users. When new media users accumulate to a level, the second step can be combined with traditional TV for new media. Operate and gain revenue from new media operations.
Ø Multi-source data collection through social media terminals to provide material for program production. It has realized the innovation of program form, provided multiple content sources including social media, and presented more display effects;
Ø Multi-terminal participation, multi-screen linkage, help the program to form real-time interaction with the audience, understand the audience is “who”, turn the audience into users;
ØComply with the habits of the audience, realize the multi-screen coverage combination of TV screen and new media screen, fully arrive, and have more accurate data;
Ø Improve the “viewing rate” of programs through new media technologies, including not only traditional ratings, but also new media ratings, ie network influence.
